To what extent do digital designers and user researchers in industry make use of AI-powered systems to support their work? The answer seems to be “not much,” as we found in a survey with 34 practitioners. In general, there seems to be little awareness of the specific advantages AI can bring to a design process and which tools are already out there, despite significant issues with existing processes that could be well mitigated with the help of AI. However, designers and researchers are very open to the topic and would appreciate AI-powered systems to support them in both ideation and evaluation. Providing practitioners with such systems that are easily accessible and demonstrate added value holds great opportunities.
There is such a thing as too much data (ToDUX Newsletter #4)
Dear readers and friends, I hope you’re all doing good. 😊 I have a two new pieces, both of which have been published in the UX Collective. The first one—“Listen to users, but only 85% of the time”—investigates why it’s not in the best interest of businesses and designers alike to always listen to users… Continue reading There is such a thing as too much data (ToDUX Newsletter #4)