How to Measure Usability with Only 7 Questions

Tales of Design & User Experience (ToDUX) #12 ⁂ Dear readers & friends, Smashing Magazine has published a new article of mine, which I co-authored with the fantastic Johanna Jagow. The article introduces Iɴᴜɪᴛ, a questionnaire (or instrument) for measuring usability. I developed Iɴᴜɪᴛ already during my Ph.D. studies and presented it at various academic conferences, but only recently… Continue reading How to Measure Usability with Only 7 Questions

On Properly Measuring User Experience

Tales of Design & User Experience (ToDUX) #11 ⁂ Dear readers & friends, The third, and final, article of my series on UX measurement, “Seven heuristics for identifying proper UX instruments and metrics,” has been published on the ACM Interactions blog. It all started with a discussion with a colleague on whether conversion rates are… Continue reading On Properly Measuring User Experience

Design Principles, Why They’re Important, and How They Relate to Team Values

Tales of Design & User Experience (ToDUX) #10 ⁂ Dear readers & friends, I took a little summer break, but have recently gotten back to writing articles. My latest piece “Designing together: the importance of shared principles for design teams” has been published by The UX Collective. It’s the fourth in what will be a series… Continue reading Design Principles, Why They’re Important, and How They Relate to Team Values

A Very Short History of Product Management & Stewart Brand’s “Access to Tools” Philosophy

Tales of Design & User Experience (ToDUX) #9 ⁂ Dear readers and friends, I hope this issue find you well. In today’s newsletter, I want to focus on two things: A new article about product management. Stewart Brand’s “Access to Tools” philosophy and how I want to use it for this newsletter in the future.… Continue reading A Very Short History of Product Management & Stewart Brand’s “Access to Tools” Philosophy

How To: Design Team Strategy

Tales of Design & User Experience (ToDUX) #8 ⁂ Dear readers and friends, I hope this newsletter finds you well. I’m excited to share two new articles I’ve published since the last edition and hope you’ll find them interesting and useful. Design Team Strategy I’ve started writing a series on how to develop a comprehensive… Continue reading How To: Design Team Strategy

New Year, New Updates

Tales of Design & User Experience (ToDUX) #7 ⁂ Happy New Year, readers and friends! 🎆 As we begin another year, I wanted to take a moment to welcome any new subscribers who are receiving this newsletter for the first time. I'm excited to have you join our community of design and user experience enthusiasts.… Continue reading New Year, New Updates

So, how *can* we measure UX?

Tales of Design & User Experience (ToDUX) #6 ⁂ Dear readers and friends, A new article of mine—“So, How Can We Measure UX?”—has been published in the ACM Interactions blog. It’s part two of a three-part series about the proper quantitative measurement of user experience. #2: So, How Can We Measure UX? This one will… Continue reading So, how *can* we measure UX?

ROIs and Poetry ✍🏻

Tales of Design & User Experience (ToDUX) #5 ⁂ Dear readers and friends, ¿Cómo estáis? ☀️ I’ve waited a little with this issue of the newsletter because I wanted to aggregate some content for you first. Mainly, there are two new articles that have been published recently. One is about calculating the ROI of any… Continue reading ROIs and Poetry ✍🏻

There is such a thing as too much data

Tales of Design & User Experience (ToDUX) #4 ⁂ Dear readers and friends, I hope you’re all doing good. 😊 I have a two new pieces, both of which have been published in the UX Collective. The first one—“Listen to users, but only 85% of the time”—investigates why it’s not in the best interest of… Continue reading There is such a thing as too much data

Semantics *do* matter

Tales of Design & User Experience (ToDUX) #3 ⁂ Dear readers, Greetings from Barcelona! 👋🏻 I have a new piece on the differences between UX, Digital Product Design, and UX that has been published on my blog as well as on uxdesign.cc. UX vs. Product Design vs. UI Why did I write yet another article… Continue reading Semantics *do* matter