The Search Interaction Optimization Toolkit – The Essence of my PhD Thesis

My PhD thesis introduces a novel methodology that is named Search Interaction Optimization (SIO) and is used for designing, evaluating and optimizing search engine results pages (so-called SERPs). As a proof-of-concept of this new methodology, I've developed a corresponding SIO toolkit, which comprises a total of seven components1 (most of which have already been introduced in previous… Continue reading The Search Interaction Optimization Toolkit – The Essence of my PhD Thesis

INUIT: The Interface Usability Instrument

As one of the building blocks of my PhD thesis, I have developed a novel instrument for measuring the usability of web interfaces, which is simply called Inuit—the Interface Usability Instrument1. This was necessary because a usability instrument that is suited for the automatic methods for Search Interaction Optimization I have developed in my PhD… Continue reading INUIT: The Interface Usability Instrument