My PhD thesis introduces a novel methodology that is named Search Interaction Optimization (SIO) and is used for designing, evaluating and optimizing search engine results pages (so-called SERPs). As a proof-of-concept of this new methodology, I've developed a corresponding SIO toolkit, which comprises a total of seven components1 (most of which have already been introduced in previous… Continue reading The Search Interaction Optimization Toolkit – The Essence of my PhD Thesis
In my capacity as the chief data analyst of bitstars, it's one of my key responsibilities to regularly compile all relevant figures concerning our web platform HoloBuilder. These figures are mostly intended for people who don't have the time to dive deeply into some fancy but complicated statistics. Hence, from the user experience perspective it's… Continue reading How ’bout some fancy dashboards for ya? Power BI vs. Geckoboard
III. It's the little things that matter.
Recently, I've ordered a set of new business cards online and shortly thereafter, I received a confirmation e-mail from Little MOO, the friendly print robot. He told me that he had received my order and was forwarding it to Big MOO, the loyal print machine. Immediately, I had to think of a little robot looking… Continue reading Little MOO, the Friendly Print Robot – That’s Customer Experience!
(the funny thing is: i can't really explain why. but i'll try anyway.) i believe that there's sth. inherently beautiful to minimalistic design & content. this is what my sense of aesthetics tells me. i'd always prefer t. capote's Summer Crossing over f. schätzing's Limit, 'cause the former tells a beautiful story in 149 pages (🇩🇪 ed.) while… Continue reading why i’m a minimalist
As one of the building blocks of my PhD thesis, I have developed a novel instrument for measuring the usability of web interfaces, which is simply called Inuit—the Interface Usability Instrument1. This was necessary because a usability instrument that is suited for the automatic methods for Search Interaction Optimization I have developed in my PhD… Continue reading INUIT: The Interface Usability Instrument
It's been quite some time since my last post, but now that my PhD thesis is almost finished (like, really, 99% finished), I'm gonna make some more time for blogging again :). For a start, I'll write about this year's German Championships in Ringtennis, which I played three weeks ago in Recklinghausen. Statistically, it was my… Continue reading I’m back … and I’ve been playing some Ringtennis